Services

Here is the corporate philosophy at Google™

Our Philosophy
Never settle for the best "The perfect search engine," says Google co-
founder Larry Page, "would understand exactly what you mean and give
back exactly what you want." Given the state of search technology today,
that's a far-reaching vision requiring research, development and innovation
to realize. Google is committed to blazing that trail. Though acknowledged
as the world's leading search technology company, Google's goal is to
provide a much higher level of service to all those who seek information,
whether they're at a desk in Boston, driving through Bonn, or strolling in
Bangkok.

To that end, Google has persistently pursued innovation and pushed the
limits of existing technology to provide a fast, accurate and easy-to-use
search service that can be accessed from anywhere. To fully understand
Google, it's helpful to understand all the ways in which the company has
helped to redefine how individuals, businesses and technologists view the
Internet.

Here is the corporate philosophy at Canon™

The corporate philosophy of Canon is kyosei. A concise definition of this
word would be "Living and working together for the common good," but
our definition is broader: "All people, regardless of race, religion or culture,
harmoniously living and working together into the future." Unfortunately,
the presence of imbalances in our world in such areas as trade, income
levels and the environment hinders the achievement of kyosei.

Addressing these imbalances is an ongoing mission, and Canon is doing its
part by actively pursuing kyosei. True global companies must foster good
relations, not only with their customers and the communities in which they
operate, but also with nations and the environment. They must also bear
the responsibility for the impact of their activities on society. For this
reason, Canon's goal is to contribute to global prosperity and the well-
being of humankind, which will lead to continuing growth and bring the
world closer to achieving kyosei.

Here is the corporate philosophy at Swiss Re

Our principles
The following statements reflect our understanding of what makes Swiss
Re.

They explain the beliefs and principles that motivate us and govern how
we relate to our stake holders as a transparent and trustworthy business
partner.

They define our role in the industry and the wider world, point out in which
direction we're heading and show us how we can distinguish ourselves
from our competitors.

Mission
We enable the risk-taking that is essential to enterprise and progress.

Core values
Engagement
through understanding and responding to our stake holders’ needs.

Excellence
through expertise, efficiency and sound decision-making in all we do.

Sustainability
through balance in economic, societal and environmental development.

Integrity
through uncompromising commitment to transparency and ethical principles.

Aspiration
To be the leading force in the risk transfer industry, combining professional
resources and skills with customer focus to deliver economic profit growth.

Winning propositions
listen & respond
We listen to our clients, working with them closely to design solutions that
keep them ahead of the field.

anticipate & enable
We draw on our risk and capital expertise, backed by superior financial
strength, to generate value for our stakeholders.

lead & progress
We lead our industry by example and strive to be a decisive force for
sustainable progress to the benefit of the entire industry.

secure & solve
We combine global reach, local knowledge and proven reliability to solve
the issues that face our clients in their business.

imagine & innovate
We innovate in response to market needs, drawing on powerful resources
of creativity and insight.

nurture & inspire
We create a working environment that attracts truly outstanding
individuals, promotes talent and inspires excellence at all levels.

Strategy
Our strategy is an integral part of our principles. It will be reviewed on a
regular basis and, if necessary, adapted to changing market conditions.